Bath and London Marketing agency - Marcom: Marketing Communications
Centennial
  1. Client 

    Centennial

  1. Sector

    Software

Experts in IT asset management, Centennial wanted to attract new clients via tactical advertising in the trade press.

In a 'me too' arena, we wanted to create an ad that had real stand out and illustrated the Centennial personality. Thanks to clever media placement and some entertaining copywriting, we created a lonely hearts ad that jumped out from the page and reeled in the responses.


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